It’s our daily actions that make real environmental revolutions possible.
Each month, 1,200 water bottles are discarded just in our Rome Headquarters.
Put in line, in 6 months the bottles would reach the total length of a TMB; and in five years, the line would be longer than Central Interceptor´s main tunnel (13 km).
As from today, we’ll be reducing our annual consumption of plastic bottles from 14,400 to zero; and this is just the beginning! How? By drinking microfiltered water.
The new filters in our Headquarters eliminate all the particles bigger than 0.1 micron in diameter: microorganisms, chlorine, pesticides, sediments, algae and rust, yet preserving all mineral salts.
Cleaner, healthier and more sustainable water, still or sparkling, completely free of the microplastics released by single-use bottles.
Drinking water is one of our most natural actions, just like breathing: we hope this simple action can carry a message of social responsibility towards our Company, our Planet and our Future.